Last updated: Oct 25, 2025

1. Introduction

Superr Labs (“we,” “our,” or “us”) respects your privacy and is committed to safeguarding your personal information. This Privacy Policy explains how we collect, use, store, and protect your data when you use our virtual try-on technology and related services (the “Services”).

2. Information We Collect

We may collect the following categories of personal data:

• Personal Information: Name, email address, and Shopify-related account details.
• User Content: Photos and images uploaded for virtual try-on purposes.
• Technical Information: IP address, browser type, operating system, device identifiers, and cookies.
• Usage Data: Session duration, interactions, and analytics data from use of our Services.

3. How We Collect Information

• Directly from you when you upload photos or sign in using your Shopify store credentials.
• Automatically through cookies, logs, and analytics tools that help optimize performance.

4. Purpose and Legal Basis for Processing (GDPR)

Superr Labs processes your data to:

• Deliver and personalize virtual try-on experiences;
• Improve product recommendations and feature performance;
• Provide customer support and communicate updates.

The legal bases under Article 6 of the GDPR include:

• Consent for uploaded photos and analytics;